Strategy

Strategy

The 1619 Project

Jun 12, 2025

hero image of 1619 project
hero image of 1619 project
hero image of 1619 project

We partnered with Hulu to bring The 1619 Project–Inspired Virtual Archival Gallery to life, weaving licensed content from The Black Archives with the voices of HBCU students to deepen the storytelling.

The gallery and a special screening was hosted at The National Center for Civil and Human Rights for select HBCU colleges. Key visuals also came alive in Times Square through an amazing out-of-home campaign.

Together with The Gathering Spot Atlanta and Hulu, we celebrated the launch with an immersive experiential brunch. This powerful project reached over 4 million hearts through social and activations—and was honored as a 2024 PR News Digital Award winner.


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Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

Ready to take climate action?

Book a free consultation to speak with a carbon export and discuss your goals. Let’s build a smarter, greener future for your business.

Book my free consultation

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.

Ready to take climate action?

Book a free consultation to speak with a carbon export and discuss your goals. Let’s build a smarter, greener future for your business.

Book my free consultation

Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young woman with long hair standing against a dark green background, holding a finger to her chin.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
A smiling woman with her arms crossed, standing against a dark green background. She has long, dark hair.
Close-up of a dark green leaf showing its textured surface and central vein against a muted background.
Smiling young man with short hair poses against a dark background, wearing a green button-up shirt.
Close-up of a tree stump showing growth rings and a textured brown wood surface.
A smiling young man with crossed arms, wearing a plaid shirt and white t-shirt, poses against a dark background.
Close-up of a tree stump showing growth rings and a textured brown wood surface.